Bowman Gilfillan’s Entertainment Sport and Media Law focus group
was established in response to a demand for legal excellence in these
areas on the part of our existing clients, and the market place as a
whole. This demand, in turn, was triggered largely as a result of South
Africa’s re-entry into the international community post-1994 and
the increased rewards being earned by South Africans in the field
of entertainment, sport and media.
With increased use of the internet as a forum for publication, Bowman
Gilfillan has developed the expertise to meet new challenges posed
by this phenomenon. By way of example, Bowman Gilfillan brought
the first urgent application in this country which secured the shut
down
of an international website owing to its publication of compromising
photographs of an international celebrity. Within hours of the client
becoming aware of the threat of publication, the firm’s experts
put together an urgent application in two cities required to ensure
that the violation of the client’s privacy was terminated.
Since then, Bowman Gilfillan’s experts have assisted
a senior member of the Bar (and occasionally Acting Judge) whose reputation
was attacked on a website consisting thousands of pages of damaging
commentary.
Our experts continue to be involved in the monitoring of publications
and enforcement of rights in relation to publications in print, visual
and electronic media.
Bowman Gilfillan has also developed sought after expertise
in the music and recording industry. Aside from representing
the South
African Music Rights Organization (SAMRO) (the body charged with
collection and distribution of artists’ royalties in South
Africa), the firm represents recording artists, recording
labels and studios and
performers generally. The
firm’s experts have worked on recording agreements with labels
such as Warner Records, Walt
Disney Recordings and Purple
Eye Entertainment of the Netherlands. The skills and experience developed in this regard
are truly rare, this area of expertise having previously fallen within
the hands of specialized firms only.
The increasing participation of South Africans involved in
professional sport, and the controversies which have accompanied
this phenomenon,
has given rise to a need for quality, specialised legal advice in this
area. Our experts’ skills in the area of sports law have been
acknowledged by, for example, the firm acting in a significant
commission of enquiry into match fixing and in an advisory capacity
to bodies
controlling sporting codes in South Africa.
The firm also represents and advises sports agents, another relatively
novel participant in modern sport and a key component in the transfer
of revenue generated by modern sporting events. Furthermore, the firms’ experts
are equipped to attend to the unique needs of sports people arising
from the introduction of sponsors to major sporting events.
Our people are excited by the challenges that have been presented
to them in the area of Entertainment, Sport and Media Law. This enthusiasm,
specialized knowledge and ability to conceive of innovative solutions
to novel problems, is what ensures that our clients in the area of
entertainment, sport and media law have access to the best possible
advice at all times.
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